DESTINED FOR GREATNESS: THE FIGHTER’S MENTALITY WITH STAN PAVLOVSKY 🥊
DESTINED FOR GREATNESS: THE FIGHTER’S MENTALITY WITH STAN PAVLOVSKY 🥊
What separates the top 1% of performance marketers from the rest? Hunger. Not for recognition—but for knowledge, growth, and execution.
In this high-energy episode of The LFG Show, we sit down with Stan Pavlovsky, a Toronto-born powerhouse who went from grinding as a law clerk to becoming one of the sharpest minds in pay-per-call marketing. His journey is built on discipline, resilience, and a fighter’s mentality.
Before making his name in marketing, Stan spent his time continually “failing upwards” through life as he says. His love of Muay Thai taught him resilience and that every mistake had real consequences—and that shaped his entire approach to business. The same skills that define elite fighters also separate the top marketers from the pack:
🥊 discipline—every rep, every sparring session, every deal. no shortcuts.
🥊 adaptability—reading your opponent, just like reading the market.
🥊 relentless execution—when you commit, you go all in. no hesitation.
Stan’s breakthrough? Understanding that sales isn’t about talking—it’s about listening. The top closers and dealmakers don’t sell, they build trust, create value, and execute with precision. Or as Stan puts it:
💥 “There’s no difference between romance and sales. Both require extreme trust.” 💥
Stan takes us deep into the evolution of performance marketing and shares his insider insights on:
✅ transitioning from a “safe” job in Canada to taking big risks and winning
✅ how AI is transforming pay-per-call—and why the smart money is moving fast
✅ the #1 mistake marketers make (hint: don’t put your lowest-paid employees in charge of critical tasks!)
✅ why jumping between verticals is a losing strategy—specialization wins
✅ his new role as Chief Strategy Officer at Enroll Here—and how he’s revolutionizing Medicare enrollment with an omnichannel approach
And if you’re feeling stuck in your career or business, Stan’s final words hit like a Muay Thai knockout punch:
🔥 “Take your own advice. Believe in yourself. Say ‘f*ck it,’ do the hard thing, and don’t stop until you win.” 🔥
0:00
Introduction to Stan Pavlovsky
4:43
Starting in Personal Injury Law
13:14
Learning to Sell Through Honesty
21:59
The Network Effect and Growing at Retriever
30:42
The Mind of a Top Performer
47:06
Industry Evolution and Future Disruption
1:06:33
What Makes the Best in the Industry Succeed
1:25:30
Final Advice on Taking Action
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🎧 this episode is a blueprint for winners. whether you’re scaling your business, getting into pay-per-call, or just need that fighter’s mentality, Stan Pavlovsky delivers.
tap in now, take notes, and execute. LFG! 🚀