affiliate trends unpacked what w
affiliate trends unpacked what w
As Season 20 of the Affiliate Marketing Podcast concludes, host Lee-Ann Johnstone looks back at the wealth of insights shared by industry trailblazers across ten compelling episodes. From content creators who stumbled into affiliate marketing and now command audiences of millions, to targeted approaches for finance and B2B markets, Season 20 delivered practical wisdom for affiliate professionals of every stripe.
Change drives the affiliate marketing world, and this season captured the swift evolution happening throughout the industry. With AI advancements, content creation shifts, and fresh partnership models emerging, the podcast remains the essential resource for staying ahead of these transformations.
As we wrap up this season, we’re excited to highlight three major trends that dominated our conversations and will continue to shape the affiliate landscape in the months ahead.
Talking points include:
1. Paul Fernandez from The Growth Guys breaks down the future of media buying.
2. Joep van den Boer from Shoparize explains the importance of including CSS publishers in your affiliate program strategy.
3. Finder’s Stephen Davis breaks down the complexities of finance affiliate marketing.
Listen to find out more about:
1. How to effectively create engaging video content in 90 seconds that drives affiliate traffic.
2. Practical strategies for integrating AI into your daily workflow whilst maintaining the human touch.
3. Ways to navigate the increasingly complex regulatory environment in affiliate marketing.
Key segments of this podcast and where you can tune in to go direct:
[02:11] Affiverse Updates: Issue 3 of the Affiverse magazine, our brand new website (featuring a FREE directory), and our upcoming Elevate 2025 Summit.
[25:15] Sage Accounting’s Alexander Feist, the head of affiliate marketing, talks about the rapid evolution of B2B affiliates.
[31:30] Irina Makarova, CMO at PIN-UP Partners, shares actionable insights on scaling affiliate programs and entering new markets.
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